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Home » LG officially opens LG Brandshop and offices in Jo’burg

LG officially opens LG Brandshop and offices in Jo’burg


By Ntsako Khosa

LG Electronics held a ribbon cutting ceremony to officially open the LG Brandshop and Offices in Midrand in January with clients, manufacturers, suppliers and engineers.

Centrally located to better serve their clientele, the regional office, brand shop and Air Solution’s Academy were opened by VIPs, LG Electronics South Africa president, Deuk Soo Ahn; ambassador of the Republic of Korea to South Africa, Jong Dae Park; president LG Electronics, Middle East and Asia, James Lee; and Bob Yoo LG Middle East Africa, chief financial officer.

All photos by Ntsako Khosa

 From left: Deuk Soo Ahn, Jong Dae Park, James Lee and Bob Yoo.

The MC was Michelle McGowan, marketing manager, who welcomed guests and broke down the morning’s proceedings.

After a short video that went into detail on LG’S ThinQ product range, Ahn opened the ceremony, also welcoming guests and giving a background of the LG brand. He shared that the call centre and the Academy are branches of LG that are available to assist with any queries or enquiries. “The move is a strategy to better position to grow by continuing to provide to our customers,” he said. Park and Lee also shared a few words of appreciation.

LG002Tony Grower (right), took guests and representatives from Korea through the building.


The Academy is fully registered with the necessary accreditations in place. The Academy offers various courses related to air conditioning like installation stages related to piping, pressure testing and vacuuming, electrical, and starting up. It also goes through case studies and provides a hydro kit introduction. Certificates are handed out to cadets. “They also receive an accreditation card that’s valid for a year. They of course, come back after a year for a refresher course,” concludes Gower.

An LG Brandshop has also opened in Durban.

  • The Academy offers various courses related to air conditioning.

LG011The Air Solution Academy has LG air conditioning products.